“In life we have a habit of over-complicating and overthinking what we want to achieve, but this is a brilliant approach, it’s so simplistic and easy to apply. There’s definite mileage in overlaying Simon’s method to your website.”

Katrina Walker – Warners Solicitors, UK

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"I was hesitant because I didn't have enough knowledge of IT and thought it might intimidate me. What I like most of all was how important making an impact is and how vitally important it is to keep attention in the first five lines of website. Seeing lots of examples of other sites was important in understanding the do' s and don’ts of getting your copy correct. I also appreciated how simple writing is best, how a good message is not necessarily enough, and how much you can say without using many words.”

Angela Howells – Westerham Council, UK

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"I wasn't sure if I would benefit. I discovered there is always room to learn! One of the most useful parts of the content was about how to structure a written piece... for the opening of my website.”

Andrea Starbuck – Ten2Two, UK

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